Brad Neilson is the President Hard Rock Mining – Joy Global
Brad has been a part of the mining industry for over 30 years, with a passion for innovation and driving improvement. For the past 16 years, Brad has held a variety of leadership roles with Joy Global and is currently the President of Hard Rock Mining. He has been responsible for the creation and rapid growth of a new business unit within Joy Global via acquisitions, developing and commercialising transformational mining systems and opening new markets. He is leading culture change in Joy Global from a predominately coal focused business to a provider of innovative solutions across all mined commodities.
Previously, Brad was a partner in the mining technology business Cram Australia for ten years. Brad’s role as an Executive Director and major shareholder in Cram was technology, product and business development.